Media Business Insight Limited (MBI) is based in London and owns a unique portfolio of leading multichannel subscription-based brands, offering content and insight to key decision-makers and creatives in the media industry across TV, advertising, film and marketing services.
Broadcast is the market leading TV brand and is a subscription digital lead product with a monthly magazine and a high value, global intelligence and data platform.
We are looking for an enthusiastic, results driven Marketing Executive to join our marketing team.
Customer Focus – Our customers are at the heart of our business.
Passion – We embrace teamwork, promote creativity and work towards a common goal of success.
Honesty – We are committed to open and transparent communication.
Expertise – We work hard to become experts in our specialist disciplines and fields.
Innovation – We encourage creativity to maintain our position as market leader.
The Marketing Executive will work closely with the Head of Marketing, Commercial Director and the sales team working on two brands centred at the heart of the TV industry. This is a commercially oriented role which requires strong communication and campaign management skills, working across print, display, social, email and events. As the Marketing Executive for Broadcast and Broadcast Intelligence, you will be responsible for promoting B2B subscriptions and growing the subscriber base, along with generating leads for the sales team utilising the full marketing mix.
The role involves promoting special publications from the editorial calendar and providing support to the events and wider marketing team for branded events, making sure to keep the marketing tone in-line with that of the brands. You will generate content for the social media channels to increase industry awareness and build a following. You will also create marketing briefs for the creative team, providing support and guidance to deliver timely marketing materials.
The role requires project management, creativity, and copywriting skills. Plus, the ability to use data to drive customer retention, acquisition, and engagement.
Additional personal requirements
Media Business Insight is a great place to develop your career. MBI staff are hugely passionate about their brands and what they do. They are hardworking, effective and expert professionals who provide trusted and essential services.
We look forward to working with you!
Please send your CV and salary expectations to: email@example.com
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Candidates will be responded to when they apply, and any adverts will be removed when the role has been filled. If you are interested, please apply immediately to avoid disappointment
Please note: acquisition by agencies will not be appreciated.